Markets

Regional Insights. Global Perspective.

At Sterling Asset Group, real estate isn’t one-size-fits-all. Each market operates within its own economic, demographic, and capital cycle—and we approach every opportunity with that nuance in mind.

This page serves as a gateway to our location-specific market intelligence, offering curated insights into the metros we track, invest in, and advise on. Whether you’re a sponsor seeking capital, an investor evaluating regional trends, or a developer navigating zoning and absorption risk, these reports offer the clarity and context to move forward with confidence.

What You'll Find in Each Market Page:

• Local Investment Trends
  Explore rent growth, supply-demand dynamics, and transaction volumes.

• Asset Class Highlights
  See how multifamily, industrial, and mixed-use assets are performing.

• Capital Markets Outlook
  Understand regional debt and equity availability, pricing, and risk sentiment.

• Sterling's Strategic Perspective
  We share how institutional capital is viewing the market—and how we can help structure deals accordingly.

Featured Markets

• New York City, NY
  Global capital flows, urban repositioning, and long-term core value
  → View NYC Market Page

• Nashville, TN
  Music City’s momentum: mixed-use growth and Sunbelt migration
  → View Nashville Market Page

• Austin, TX
  Tech-driven demand and development headwinds
  → View Austin Market Page

• Atlanta, GA
  Southeastern gateway with stable multifamily fundamentals
  → View Atlanta Market Page

• Phoenix, AZ
  Sunbelt growth meets capital repricing
  → View Phoenix Market Page

• Charlotte, NC
  Institutional magnet with an emerging urban core
  → View Charlotte Market Page

• South Florida
  Lifestyle migration, luxury absorption, and liquidity
  → View South Florida Market Page

More markets.

Our Perspective

Sterling operates at the intersection of local execution and global capital alignment. As market cycles evolve, our insights help sponsors, investors, and developers position themselves ahead of the curve.

Have a project in one of these markets? Get in touch.

Related Market Insights from the Knowledge Center

• What Is the Capital Stack in Real Estate?
  Learn how to structure multifamily and mixed-use developments in Miami, Austin, and Phoenix using strategic layers of debt and equity.
  → Read more

• How to Analyze a Real Estate Investment Deal
  Use this underwriting framework to evaluate infill and value-add opportunities across South Florida, Atlanta, and Charlotte.
  → Read more

• General Partner vs Limited Partner
  Understand how sponsor/LP structures are evolving in competitive markets like New York City, Miami, and Nashville, where alignment and promote mechanics matter more than ever.
  → Read more